SalesForce Marketing-Cloud-Consultant : Salesforce Certified Marketing Cloud Administrator Exam Dumps

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Latest 2023 Updated SalesForce Salesforce Certified Marketing Cloud Administrator Syllabus
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Exam Number : Marketing-Cloud-Consultant
Exam Name : Salesforce Certified Marketing Cloud Administrator
Vendor Name : SalesForce
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Marketing-Cloud-Consultant Exam Format | Marketing-Cloud-Consultant Course Contents | Marketing-Cloud-Consultant Course Outline | Marketing-Cloud-Consultant Exam Syllabus | Marketing-Cloud-Consultant Exam Objectives

Exam Details for Marketing-Cloud-Consultant Salesforce Certified Marketing Cloud Administrator:

Exam Specification:
- Number of Questions: The exam typically consists of multiple-choice questions, with a total of approximately 60 questions.
- Time Limit: The total time allocated for the exam is usually 90 minutes.
- Passing Score: The passing score for the exam varies, but it is generally set around 65% or higher.
- Exam Format: The exam is usually conducted in a proctored environment, either in-person or online.

Course Outline:

The Salesforce Certified Marketing Cloud Administrator course covers the following key areas:

1. Marketing Cloud Basics:
- Introduction to Salesforce Marketing Cloud
- Marketing Cloud features and capabilities
- Marketing Cloud connectors and integration options
- Marketing Cloud data model and architecture

2. Administration and Configuration:
- Marketing Cloud setup and configuration
- User and permission management
- Data management and data extensions
- Marketing Cloud connectors and data synchronization
- Email studio configuration and sending emails

3. Journey Builder and Automation:
- Building customer journeys in Journey Builder
- Automation studio and workflow automation
- Triggered sends and email automation
- Audience segmentation and personalization

4. Content Creation and Personalization:
- Content builder and email template creation
- Dynamic content and personalization
- Mobile and SMS message creation
- Landing page creation and management

5. Reporting and Analytics:
- Marketing Cloud reporting and analytics
- Tracking and measuring campaign performance
- Data analysis and segmentation
- A/B testing and optimization

Exam Objectives:

The objectives of the Marketing-Cloud-Consultant exam are to assess the candidate's understanding of the following:

1. Salesforce Marketing Cloud features and capabilities.
2. Administration and configuration of Marketing Cloud.
3. Journey Builder and automation in Marketing Cloud.
4. Content creation and personalization in Marketing Cloud.
5. Reporting and analytics in Marketing Cloud.

Exam Syllabus:

The exam syllabus for Marketing-Cloud-Consultant includes the following topics:

1. Marketing Cloud Basics
2. Administration and Configuration
3. Journey Builder and Automation
4. Content Creation and Personalization
5. Reporting and Analytics

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SalesForce Dumps

Top 10 Salesforce Competitors & Alternatives 2023

To rank the best Salesforce alternatives of 2023, Forbes Advisor looked at data across a distinct set of categories. Every platform was awarded a certain number of points in each category, which were then added and averaged to create a final score. We scored these contenders across five categories looking at 17 different metrics that were weighted to favor features that small business owners find valuable in a CRM.

Pricing

The main consideration we looked for in a provider is what its starting price was. Those that had low or moderate entry-level pricing plans fared best in our survey. Another key pricing metric for our experts was the number of pricing plans available, the range of prices between those plans and the feature benefits that each upgrade brought to the user. Finally, if the provider offered a free version or free trial of its CRM, it also scored bonus points. This accounted for 10% of our weighted scoring.

Features

There are certain amenities that we considered to be must-have features of a CRM and some that we considered to be nice to have. The providers that included these features automatically in their plans―as opposed to changing an additional fee for them or, worse yet, not having them at all―fared the best in this category. The features we considered essential include providing pipeline management, custom dashboards, analytics tools, a document library, access to a mobile app and third-party integrations. Some additional features we wanted to see in a CRM provider included email marketing tools and multicurrency support. We weighted all features at 55% of our total score.

Third-party reviews

What real users of the CRM platform thought about it was important to us, so we turned to online review sites, such as Capterra and G2, to gauge customer response. We looked for solid reviews by users, looking at those that scored at least 3.5 or higher out of 5 on each site. These real user reviews accounted for 5% of the total score.

Expert analysis

Looking closer at customer reactions, our expert panel reviewed other key factors related to CRM to determine the best ones on the market. These factors included ease of use, stand-out features, value for the money and popularity. These final criteria made up 30% of the total score.

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